Yahoo Inc. has decided to split the duties for its North American sales operations among four internal executives and will not be making a replacement for the sales boss who left the company nearly five months ago.
Hilary Schneider, the head of Americas business, said that Yahoo is improving the sales organization within the company structure, essentially.
From Timesofindia.indiatimes.com:
The new structure, which comes as Yahoo works to revive stalled revenue growth, will help the company better serve its various advertising customers and bring the sales team closer to Yahoo’s senior management, said Hilary Schneider, the head of Americas business in an interview with Reuters on Monday.
In March, Yahoo’s head of North American revenue and market development, Joanne Bradford, left to join privately held Demand Media.
Schneider said the new structure was not a result of challenges finding a replacement for Bradford, noting that the company had a lot of interest from very qualified people but found its internal candidates best-suited for the job.
Schneider said the four executives at Yahoo would report directly to her, thus eliminating a layer of management and bringing the sales operations closer to her and Chief Executive Carol Bartz.
It is worth noting here that growth of Yahoo in terms of users and revenue has experienced a low in the recent past with stiff competition from social networking sites such as Facebook and search engine giant Google Inc.
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